Our Impact

Our Impact

The most important thing for us is the difference and the impact we are making in the long run. Better Globe wants to contribute towards eradicating poverty in Africa by, among other methods, giving people opportunities to work and creating lasting value by planting trees and through education.

To as far as possible be able to influence in a positive direction, we in Better Globe have seen the need to work on many fronts at the same time. This is one of the areas in which we have been quite successful.

We reduce the risk of families being split up

In many cases, the men in rural areas try to find work in the larger cities, but they seldom get further than the outskirts of the city, in the slums, where there’s crime and drugs. They seldom, if ever find a job, and are too proud to go back home and tell people that they failed. This leads to many rural families being shattered, many women are alone, the children then have help out providing for the family to a greater extent. This creates many consequences that lead to poverty, lack of education and hope in the future, which in turn can lead to crime and so on.

This couple is taking care of their grandchildren since the children's parents have left to look for jobs in the city.

This couple is taking care of their grandchildren since the children’s parents have left to look for jobs in the city.

Instead of forcing people to move to find work, we create job opportunities where people already live, as we establish our plantations far out in the countryside. People who’ve never had a job can now work in dignified conditions and receive a regular salary and feel proud of being able to support themselves, their families, and contribute to the local community in different ways.

We also employ women to a large extent, which is unusual in these regions, and even rarer are the female supervisors at the nurseries. This is part of Better Globe’s work for social sustainability, as studies show that women contribute more to their families and communities than men, and since it is generally more difficult for women to find secure jobs in rural areas. Rural women in Kenya are generally better at managing money responsibly, which means that the majority are women among those granted microloans by the microloan banks financed by us Better Globe donation package buyers.

School and education, one of the most important steps out of poverty

If children do not get the opportunity to go to school, there is a great risk that they instead learn what their parents learned from their parents. In many cases, it is about corruption, and it often leads to inequalities and cemented poverty. We may not always be able to help adults do things in a new way and look for new opportunities, but starting with the children, we can build a dignified and sustainable foundation for communities that can be inherited for many generations to come.

Better Globe has funded the renovations of this preschool in Mboti, Kenya

Better Globe has funded the renovations of this preschool in Mboti, Kenya

The reason being that the school is a very important part of our work. We contribute with knowledge and financial resources to the renovation and construction of schools, often in close proximity to the plantations. In many cases we also help with planting trees on the school grounds with a view to helping the schools to become self-sufficient in the long run. The schools are then operated by non-profit organizations such as the foundation Child Africa.

The more trees planted, the more difference we can make

Deforestation is an enormous problem around the world, and despite the fact that many policymakers around the world are unanimous about this, what is done about it is not enough, nor fast enough. We have chosen to invest in commercial forestry in arid areas. It is more difficult to plant here compared to land that is already fertile.

The entrance to the plantation at Kiambere, Kenya, 2017.

The entrance to the plantation at Kiambere, Kenya, 2017.

The advantage is that we can leave the fertile ground to those who need it the most, while making a bigger difference by transforming large areas of semi-desert into lush forests. We contribute to having more trees planted on Earth and the more trees planted, the larger the difference that is made and the impact on our planet and the people living here.

The trees will help to convert carbon dioxide into oxygen. To curb global warming which in part is caused by the Sun’s rays reaching the Earth unfiltered, without being caught by plants and thus converted trough photosynthesis. To stop the desertification caused by ever increasing numbers of trees being cut down, and of course also to create lots of jobs for poor people.

Achievements to date

There is much that we are proud to have achieved so far, including:

  • Planting a few thousand hectares of forest, with over 1.2 million trees
  • Helping over 4 500 families with microcredit by financing microloan banks which we leave to others to operate. We just finance them.
  • Cooperation with over 2 355 partner farmers (nov 1, 2017) who plant trees on their land, presently amounting to over 150 000 trees.
  • Collaboration with Kenya’s largest power company KenGen regarding having plantations surrounding their dams to reduce erosion. A partnership has also been developed with their foundation called KenGen Foundation to help local communities with planting trees, and education among other things.
  • Funding a more than EUR 375 000 project to improve the water situation
  • Employing over 120 people full time with benefits like health insurance, which is very rare in Kenya. More than 300 people are working part-time on the plantations.
  • Collaboration with many local organizations, businesses and Government agencies.
  • Funding the renovation of several schools, construction of two new schools and the purchase of one school. Which has given several hundred of children an opportunity to get access to education.

Start saving in trees or reserve a seat on a webinar

If you also want to join in and do good, contribute to a better world and manage your savings in an ethical, sustainable and long-term way, use the link below.


Every Tuesday evening at. 20:30 we have a live information meeting over the Internet, a so-called webinar for those who want more information or have questions. It's obviously free and it lasts about 40 minutes.

Please feel free to read more here on the website, if you have other questions. We have a FAQ page with the 50 most frequently asked questions, and you can of course contact us at support@betterglobe.com.

Boka plats på webinarium

Varje tisdag kl. 20:30 håller vi ett informationsmöte via Internet där du får mer information. Det är självklart gratis och du har möjligheten att ställa frågor.

Boka din plats

Sandra Aviani

Jag letade länge efter placeringsmöjligheter som har mer hållbarhet, mer etisk inriktning och med bra avkastning och för några år sedan hittade jag Better Globe. När jag satte mig in i Better Globes verksamhet och hur de tänker och driver sitt företag blev jag eld och lågor. Äntligen hade jag hittat en investeringsmöjlighet som gav bra avkastning och där flera var vinnare. En investering som betyder något!

Redo att börja köpa träd?

Om du också vill vara med och göra gott, bidra till en bättre värld och spara dina pengar på ett etiskt, hållbart och långsiktigt sätt, använd länken nedan.

Börja månadsspara eller köp enstaka träd

Kontakta oss

Om du har några frågor eller funderingar, tveka inte att ta kontakt med oss på support@betterglobe.com

Skolor engageras i trädplantering

2013 startade KenGen Foundation och Better Globe Foresty ett skogsplanteringsprojekt för att bekämpa ökenspridningen i Kenyas torra och halvtorra marker, speciellt i området runt Seven Forks. Projektet vill uppmuntra och göra det möjligt för skolor att delta i pedagogiska miljöaktiviteter genom att skapa små skogar och trädplantage. Något som ger många positiva feedback effekter förRead more…